Digital Design Director Job at Naked Wardrobe, Los Angeles, CA

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  • Naked Wardrobe
  • Los Angeles, CA

Job Description

Global womenswear and streetwear brand, Naked Wardrobe is seeking a talented Digital Design Director to lead the creative expression of the brand across all digital, marketing, and experiential touchpoints. This role blends hands-on design with high-level creative direction—elevating core brand assets, driving innovation, and ensuring consistency. The Director will oversee graphic design execution, guide day-to-day marketing deliverables, and provide visionary treatments that push the brand forward while staying aligned with strategy and identity.

Responsibilities

Creative & Brand Leadership

  • Own and evolve Naked Wardrobe’s visual identity across all digital, social, and brand touchpoints
  • Maintain and enforce brand guidelines, ensuring consistent and elevated brand representation
  • Lead concepting and presentation of new creative directions that support brand growth, strategy, and innovation

Digital, Marketing & Campaign Design

  • Lead, mentor, and develop the Graphics team to deliver best-in-class creative across all marketing channels
  • Oversee workflow, prioritization, and end-to-end delivery of design needs for campaigns, weekly drops, and brand moments
  • Drive creative development for digital assets—web, email, paid, social—to support full-funnel performance and refresh cycles
  • Translate Art Director vision and photoshoot selects into cohesive campaign storytelling and digital execution

Product, Packaging & Experience Design

  • Direct end-to-end packaging design and production, elevating unboxing and product presentation across channels
  • Ensure product, retail, pop-up, and wholesale presentation aligns with brand standards and premium positioning

Cross-Functional Collaboration & Partnership Support

  • Partner with Web, App, Product, and Marketing teams to enhance UX/UI and branded digital experiences
  • Provide creative support for wholesale, influencer, talent, and strategic partnership initiatives
  • Align creative output to business objectives, campaign goals, and market opportunities

Qualifications

  • Bachelor’s degree in Graphic Design, Visual Communication, Digital Design, or related field required (Master’s a plus)
  • 7–10+ years of progressive experience in digital design, art direction, or creative leadership within fashion, beauty, lifestyle, or luxury consumer brands
  • Strong portfolio demonstrating elevated visual storytelling, digital campaign development, brand systems, and multi-platform design execution
  • Proven experience leading and developing creative teams, including designers at varying levels of skill and seniority
  • Deep understanding of luxury, fashion, and cultural aesthetics—trend-driven with the ability to translate inspiration into brand-appropriate design
  • Expertise in Adobe Creative Suite, Figma, and modern design/prototyping tools; strong working knowledge of UI/UX best practices
  • Experience building and scaling brand guidelines, toolkits, and creative systems that support brand evolution and global consistency
  • Demonstrated success collaborating cross-functionally with Marketing, eCommerce, Product, and Executive teams to drive brand and commercial goals
  • Strong grasp of performance marketing and data-informed creative—understands how creative impacts engagement, conversion, and brand perception
  • Experience with packaging design, print production, and vendor management (from concept through sampling and delivery)
  • Exceptional communication, presentation, and stakeholder-management skills; confident pitching and defending creative thinking to executives
  • Highly organized, adaptable, and comfortable operating in a fast-paced, high-growth environment with shifting priorities
  • Passion for culture, fashion, design innovation, and storytelling; proactive in staying ahead of industry trends, platforms, and best practices

Job Tags

Shift work,

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